Organizing, presenting and managing the BOLDERBoulder is part art and part science. It takes 364 days of dreaming, brainstorming, planning, and sweat to stage the best road race on the planet. Our passion and commitment is to deliver an amazing experience for all 50,000+ participants, 100,000+ spectators and 3000+ volunteers. And we aspire to make the experience better, year after year.

We are proud to be recognized as “America’s All-time Best 10K” by Runners World Magazine, and we strive to deliver on that honor every day.

Committed to the Sport of Running

Our professional race is the largest international road-racing team competition held each year in the United States. We promote and make donations to the University of Colorado’s cross country and track and field programs.


Committed to Honoring Those Who Serve

Our Memorial Day Tribute is the nation’s largest Memorial Day celebration. We offer discounts to active military members, and our base races allow over 2,000 military personnel to run their own BOLDERBoulder at dozens of U.S. bases and posts around the world; even aboard US Navy ships.

Committed to Our Local Community

BOLDERBoulder donates funds to dozens of non-profit groups who help us as volunteers on race day. Our BBRacers Club helps local elementary and middle school students, teachers and families participate in the BOLDERBoulder.


We love helping out our community any way we can. That’s why each year the BOLDERBoulder donates numerous race entries to help non-profits and local community events raise money. Please send any requests to [email protected] .


Long-term financial stability is essential to delivering a first-class BOLDERBoulder experience. We are committed to transparency around the costs associated with staging our event.

One of the reasons we were named America’s Best All-Time 10k is because of our absolute commitment to quality. That commitment coupled with the sheer scale of the event, raises unique costs that are highlighted below.


The following is a breakdown of our expenses by major categories, including some of our unique expenses (rounded):

  • University of Colorado requires that the BOLDERBoulder cover the floor of the stadium to protect the turf – $65,571
  • Scaffolding in the stadium and on course – $44,580
  • Portable toilets and dumpsters – $20,413
  • Prize money for pro athletes – $166,300
  • Transportation, accommodations and meals for pro athletes – $85,792
  • Results, timing, scoring, – $79,223
  • Military base races in foreign lands, including special military shirt, special bib number, souvenir items, and shipping – $11,921
Total Expenses  $3,313,845
Staff (full-time, part-time, and seasonal employees, including employment taxes, employee benefits including health insurance and retirement expenses) 27%
Printed Materials (banners and signage, bib numbers, design, race materials, race packet preparation, race tee shirts and race gear) 11%
Marketing (Advertising, awards, communications, design, marketing, media, public relations, snack bags and video production) 12%
Administrative/Overhead (bank and credit card fees, legal and accounting, insurance, licensing and permits, postage, and city and county taxes) 16%
Facilities (warehouse, office, University of Colorado facilities including protective flooring expenses and reimbursable costs, and utilities) 10%
Logistics/Operations (contract services, course, course entertainment, equipment, expo, finish, maintenance and repairs, rental equipment, start, timing, scoring and results) 9%
Professional Race (accommodations, air travel, ground travel, meals, prize money, drug testing) 8%
Charity/Non-Profit (charities, volunteer group donations, donated entries, race official gear) 4%
Law Enforcement (ambulance, emergency services, law enforcement and police, and security) 3%
Expenses as a Percent